Welcome to LEGOLAND Media
Why Us?
By providing real-time, data-driven insights, this project helps businesses fine-tune their content strategy for better engagement. It goes beyond simple performance metrics by examining multiple dimensions, from when and how often posts are made to the overall sentiment of user interactions. With these insights, businesses can make informed decisions that directly impact reach and engagement on social media platforms.
Our Mission
This project provides a comprehensive video analytics solution that not only analyzes post length, hashtag effectiveness, and photo brightness, but also delves into post frequency, time of day for posting, and sentiment analysis. The goal is to provide businesses and content creators of Legoland California with a full-spectrum understanding of what drives engagement and how to optimize content strategies.
Sentiment Analysis
Uses data to gauge the sentiment of user comments and interactions, helping businesses understand how their content resonates emotionally with the audience.
Hashtag Analysis
Measures the impact of hashtags, enabling businesses to identify and utilize the most effective ones for each campaign.
Post Length
Automatically determines the optimal post length for maximum engagement, based on historical trends and current data.
Photo Analysis
Evaluates the visual qualities of potential post photos, linking these factors to higher engagement rates.
Post Time Analysis
Analyzes the timing of posts to determine when the audience is most active, providing valuable guidance on posting schedules.